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TECHNICS & SOUND
 

About:

Technics is Panasonic’s high-end audio brand, renowned for premium turntables, headphones, and speakers, delivering precise sound, rich detail, and professional-quality audio experiences.

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Company / Client:
Panasonic North America, NJ, USA​

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​Job Description:

Graphic Design and Art Direction

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Period:
2018 SEP - 2025 JUL

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Experience legendary sound with Technics AZ80, featuring reference-class audio, industry-leading noise canceling, seamless device switching, and all-day comfort. As the graphic designer, I led the visual design, translating premium performance into a refined, modern brand expression.
 

I designed the visuals for the Technics SL-1200M7B Lamborghini Edition. I used bold colors and a sleek dark theme to show power and luxury. My role here was as a Graphic Designer.


As the graphic designer, I created eye-catching visuals for this Technics A800 giveaway of SXSW 2023. I designed the main website layout and various digital banners to keep the look consistent and bold. And I designed the Amazon Brand Store for the A800, featuring a premium layout and high-impact visuals to enhance brand identity


I served as the Graphic Designer for this Panasonic digital campaign. I developed a comprehensive suite of display banners across various formats, ensuring consistent visual impact and brand identity for multiple audio product lines.
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