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PFIZER
About:
Pfizer is a global biopharmaceutical leader, developing medicines such as Viagra and expanding into women’s health. Renowned for innovation and strong R&D, it delivers treatments for cardiovascular, neurological, and rare diseases worldwide.
Agency / Client:
RAPP / Pfizer
Job Description:
Art Direction
Period:
2018 FEB
Led as Art Director to create an iPad app presenting Pfizer’s Viagra info, making ED causes, lifestyle guidance, dosing, effects, and safety clear and engaging for users.
As Art Director, I led the creation of Pfizer’s women’s health hub visuals, developing email templates and educational materials that engaged healthcare providers and supported patient education.
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